Business and Economics

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The  Business and Economics department strives to prepare students to take their places in society and to thrive in whatever roles they choose. The successful student who completes a major in this department will:

  • be able to analyze problems and formulate appropriate solutions;
  • be able to communicate ideas effectively; and
  • acquire knowledge of basic content in Accounting and Economics
  • be able to apply their major discipline content to analyze problems and propose solutions

The department is committed to providing a broadly oriented professional education to prepare students for careers in business, government, and not-for-profit organizations. Because of the emphasis on analytical thinking in a business context, all the majors in the Business and Economics department also provide good preparation for a variety of graduate professional programs, including business fields like Accounting or Business (MBA) and non-business fields like Law and Public Administration. 

For the description of the Accounting major and minor, please see Accounting.

For the description of the Business Administration major and minor, please see Business Administration.  (need a link there)

For the description of the Economics major, minor, and courses, please see Economics.

For the description of the Finance major, please see Finance.

For description of the Healthcare Administration major and minor, see Healthcare Administration.

For the description of the International Business and Culture major, see International Business and Culture.  (need a link here)

For the description of the Management major, please see Management.

For the description of the Marketing major, please see Marketing.

Majors and Minors

Classes

BUA125 : Introduction to Business with Computer Applications

This course is designed to introduce students to computer applications and their uses in the business setting. This will be accomplished through various computer software programs including word processing, spreadsheet, database, and presentation software, as well as the campus network and Internet access. Students will learn to manage and analyze both business and economic data and begin to develop decision making and communication skills applicable in a business setting. Students will develop their computer skills while working through problems that introduce them to some of the models central to the disciplines of business and economics. Offered in the fall and spring.

Credit Hour(s)

3

BUA127 : Healthcare--It’s Everybody’s Business—The Triple Aim.

This course is designed to introduce the student to the current turbulent US healthcare environment utilizing several methods of inquiry. Students will explore their own interests in healthcare while examining how leading health care organizations in the US are pursuing “the Triple Aim” of health care change and reform: improving the individual experience of health care, improving the health of populations, and reducing the cost of care to individuals.

Credit Hour(s)

3

BUA210 : Principles of Accounting I

This is a sequence course. It deals with the accounting policies, procedures, theories, and practices of merchandising and service concerns. Emphasis will be placed on the accounting cycle, balance sheet, income statement, partnerships, and the Generally Accepted Accounting Principles (GAAP).

Credit Hour(s)

3

BUA211 : Principles of Accounting II

This is a continuation of BUA210. Emphasis will be placed on long-term liabilities and shareholder’s equity, corporations, the statement of cash flows, analysis of financial statements, and managerial and cost accounting for decision making.

Credit Hour(s)

3

Prerequisites

BUA300 : Accounting/Management Information Systems

A study of the design of accounting information systems, including flowcharting, understanding specific accounting subsystems, using computerized accounting packages, and studying advanced spreadsheet applications.

Credit Hour(s)

3

Prerequisites

BUA125 and BUA211

BUA310 : Intermediate Accounting I

Review of the basic financial accounting process, the income statement, and the balance sheet. Topics covered in depth include accounting applications of time value of money and accounting for current assets, property, plant and equipment, and intangible assets.

Credit Hour(s)

3

Prerequisites

BUA211.

BUA311 : Intermediate Accounting II

Continuation of BUA310, including a study of current liabilities, accounting for long-term debt, stockholder equity, retained earnings, investments, revenue recognition, earnings per share, error analysis, and statement of cash flows.

Credit Hour(s)

3

Prerequisites

BUA310.

BUA318 : Cost Accounting

Business cost accounting, special records and cost statistics and application to particular business organizations.

Credit Hour(s)

3

Prerequisites

BUA211 and MAT111.

BUA326 : Contemporary Marketing

Current techniques of marketing including e-commerce; addresses fundamental problems in producing, pricing, distributing and purchasing a product.

Credit Hour(s)

3

Prerequisites

BUA211 and ECO223.

BUA330 : Business Law

Principles of contracts, negotiable instruments, sales, bailments, real property, and personal property.

Credit Hour(s)

3

Prerequisites

Junior standing.

BUA333 : Sports Marketing

This course examines the marketing of sports. Students will develop an understanding of price and revenue models for sports businesses and product, distribution, and promotional issues in sports. Ongoing and current issues in sports marketing will be discussed.

Credit Hour(s)

3

Prerequisites

BUA211 and ECO221 or 223.

BUA335 : Principles of Finance

A study of the financial evaluation of interest, the time value of money, valuation of stocks and bonds, risk and return analysis, balance sheet analysis, and capital budgeting techniques.

Credit Hour(s)

3

Prerequisites

BUA211, MAT111, and ECO221.

BUA338 : Consumer Behavior

This course examines the behavior of buyers in the marketplace. Topics will include consumer psychology and theories of consumer behavior, the history of consumer behavior, and current issues in consumer behavior.

Credit Hour(s)

3

Prerequisites

BUA326.

BUA340 : Corporate Finance

Study of corporations, corporate combinations, and how they are financed. Particular emphasis given to major functions of departments, issuance of securities, managing corporate income, and taxation of corporations.

Credit Hour(s)

3

Prerequisites

BUA335.

BUA342 : Investments

Investigation of various investments. Primary emphasis on financial assets such as stocks, bonds, real estate, and insurance. Study of financial markets.

Credit Hour(s)

3

Prerequisites

BUA335.

BUA346 : Marketing Research

A study of the applications of research in marketing decisions. Provides students with knowledge of marketing data and its use in decision making.

Credit Hour(s)

3

Prerequisites

BUA326 and MAT111.

BUA348 : Principles of Management

This course surveys fundamental management principles and explores their applications in specific business situations. The principles include all four dimensions of management: planning, organizing, leading, and controlling.

Credit Hour(s)

3

Prerequisites

BUA211, ECO221, and ECO223.

BUA351 : Insurance and Risk Management

An introduction to risk management principles and an examination of the role of private insurance and social insurance in the reduction of uncertainty. Emphasis will be on the risk management process and the concept of Enterprise Risk Management, insurance as a mechanism for negotiating risky outcomes, personal and commercial insurance options, and the types of social insurance available in society today.

Credit Hour(s)

3

Prerequisites

BUA335.

BUA363 : International Finance

Financing corporate enterprise in a world business environment. Examines the theory of international financial adjustments, the functions of financial institutions, and the financing of trade. Evaluating foreign exchange markets, management of currency exposure, estimating country debt-servicing capacity and external debt financing problems.

Credit Hour(s)

3

Prerequisites

BUA335.

BUA367 : Human Resource Management

Process and practices in human resource management including law, manpower planning, employee selection, development, motivation, performance, appraisal, compensation, and union relations.

Credit Hour(s)

3

Prerequisites

BUA348.

BUA377 : Organizational Behavior

The study of individual and group behavior in organizations. Identification and application of behavioral science research theories and methods. Motivation, interpersonal and intergroup relations, communications, group dynamics, norms, leadership, power, conflict, values, task characteristics, formal managerial controls, and the process of organizational decision making.

Credit Hour(s)

3

Prerequisites

BUA348.

BUA407 : Healthcare Systems: US Health Care Delivery System

A detailed study of all sectors the US healthcare system: structure, finance, technology, organization. Recent changes in health care structure and delivery will be explored with an introduction to healthcare quality and cost factors.

Credit Hour(s)

3

Prerequisites

BUA307, ECO221, and ECO223.

BUA413 : Principles of Auditing

A study of the generally accepted auditing standards and their application by auditors.

Credit Hour(s)

3

Prerequisites

BUA300 and 311.

BUA415 : Income Tax Accounting

Federal income tax laws relating to personal income; preparation and filing of returns.

Credit Hour(s)

3

Prerequisites

BUA211

BUA420 : Accounting for Governmental and Not-for-Profit Entities

The course examines accounting topics specific to no-for-profit entities and various governmental units.  Emphasis is placed on the recording of usual transactions, form and content of reports, and analysis of external reports.  Readings, projects, lectures, and/or discussion will be used to illuminate current topics of special interest or concern in accounting.  A study of financial accounting and reporting issues involving business combinations and other current accounting issues could also be topics presented in this course.

Credit Hour(s)

3

Prerequisites

BUA300 or BUA310 or consent of the instructor.

BUA423 : International Marketing

Environmental factors affecting world marketing management. Methods applied to estimate market potential and to select pricing and distribution strategies, communications to serve foreign markets, methods to serve the markets, management of marketing functions, and financing analyzed via case studies.

Credit Hour(s)

3

Prerequisites

BUA326 or IBC319.

BUA443 : International Management

The principles and special problems of management in an international context, dealing with both the parent company and the foreign affiliates. Emphasis on differences between domestic vs. international business situations in administration, marketing, finance, production, and personnel.

Credit Hour(s)

3

Prerequisites

BUA348.

BUA450 : Business Policy and Strategic Planning

Examination of the business enterprise as a total system in a total environment. Analysis and evaluation of the problems, opportunities, and ethical responsibilities which face a chief executive. Emphasis on formulation and implementation of various strategies. Extensive use of case problem analysis.

Credit Hour(s)

3

Prerequisites

BUA335, and either BUA326 and BUA348 or IBC319 and BUA423; this course should be taken as the capstone (last
course) in the student’s program of study.

BUA452 : Financial Analysis and Valuation

Financial Statement Analysis is a key technique used throughout the financial services industry. This course is a study of the tools and techniques used for the determination of the intrinsic value of a public corporation. Particular emphasis in the course will be given to: financial reporting mechanics and standards, assessing past and future financial performance, long-lived assets and long-term liabilities, and the assessment of financial reporting quality.

Credit Hour(s)

3

Prerequisites

BUA 335 and BUA 342.

BUA454 : Marketing Strategy

Developing marketing strategy as it relates to the total business environment. Analysis and evaluation of the problems, opportunities, and ethical challenges that marketing strategists face. Emphasis is on formulating strategies through case analysis.

Credit Hour(s)

3

Prerequisites

BUA326, BUA348, BUA423, and senior standing.

BUA457 : Value Based Healthcare Administration--Linking Finance and Quality

An in-depth examination of the Healthcare Enterprise linking finance to quality of care. Analysis and evaluation of the problems, opportunities, and ethical responsibilities which face a chief executive. Emphasis is placed on formulation and implementation of value-based care.

Credit Hour(s)

3

Prerequisites

BUA407.

ECO221 : Principles of Macroeconomics

A study of national income determination, commercial and central banking, money, monetary policy, fiscal policy, economic growth, and the economics of trade and exchange rates. Some knowledge of basic mathematics and algebra, as well as the ability to understand and interpret economic data, is desirable. This course is not a prerequisite for ECO223.

Credit Hour(s)

3

ECO223 : Principles of Microeconomics

The study of markets, supply and demand, value distribution, business organization, market structure, and selected problems in microeconomics. Some basic mathematics and facility with graphs are necessary. ECO223 may be taken before ECO221.

Credit Hour(s)

3

ECO311 : Intermediate Macroeconomic Theory

Examination of determinants of aggregate income, the price level, and employment; the role of policy in influencing aggregate economic activity.

Credit Hour(s)

3

Prerequisites

ECO221 and 223; MAT109 or 125.

ECO315 : Behavioral Economics

The study of situations in which actual human choices differ from the predictions of standard economic theory. Topics may include cooperation versus self-interest, altruism, bounded rationality, and the use of reference points to shape decisions. Students will also explore experimental economics as the primary source of learning in this field.

Credit Hour(s)

3

Prerequisites

ECO223.

ECO317 : Economic History of the United States

American economic development from colonial times to Great Depression; economic analysis of the impact of colonial system, free banking, and slavery; identification of major sources of economic growth.

Credit Hour(s)

3

Prerequisites

ECO221 or 223.

ECO337 : Environmental Economics

Economic principles applied to environmental quality and resource utilization; origins of and approaches to environmental problems.

Credit Hour(s)

3

Prerequisites

ECO223

ECO355 : Public Finance

Institutional and theoretical perspectives of the role of government as an economic agent; impact of tax policy and spending programs within a market economy.

Credit Hour(s)

3

Prerequisites

ECO221 or 223.

ECO405 : Government Regulation of Business

Application of the economic theory of industries and markets to government regulation; topics include legal foundations and economic impact of market regulation, antitrust policy, competitive practices, monopolies, and workplace safety.

Credit Hour(s)

3

Prerequisites

ECO223

ECO410 : International Economics

Causes and consequences of international flow of goods, services, and money; topics include trade incentives, trade regulation, and foreign exchange markets.

Credit Hour(s)

3

Prerequisites

ECO221 and 223.

ECO420 : Labor Economics

This course uses empirical and theoretical models to examine the behavior of firms as the buyers of labor services, the behavior of households as the sellers of labor services, and the attempts of third parties (such as policy makers or unions) to influence outcomes in the market for labor services.

Credit Hour(s)

3

Prerequisites

ECO223.