About This Course
A campaign-based study of public relations literature and practices in business, industrial, educational, social, and governmental contexts.
Course At A Glance
Survey course designed to provide students with an introduction to human communication processes. Students will acquire a theoretical basis for understanding and evaluating specialized content areas within the discipline which include: (1) Interpersonal/Relational Communication, (2) Media Studies, (3) Corporate/Organizational Communication, and (4) Rhetorical Studies.
Introduction to the rhetorical dimensions of public communication in the professional world including the use of technology to enhance multi-media presentations.